H-Dot 101: Top 5 freelance skills trending in 2020.
Shumail Khan / Blog / 0 comments
Freelancing is not just another word for “a lack of permanent employment”. With the advancement in technology and an ever-improving skillset, people are always look to actively sought jobs with flexible work structure and hours. Likewise, companies are always looking to add independent contractors to their roasters in the hopes of reducing operational costs.
The freelance industry is also perhaps one of the biggest and the most actively growing industry. In 2019, the net worth of freelance industry was reported at an approximate $1 trillion, making it bigger than the entire construction industry!
Considering all these factors that have made the freelance industry such a huge empire in our times, it is only natural that you think about getting into it as well. And if you are trying to get a piece of the fortune that this industry is making, you are in luck because we have laid out the top 5 most demanding skills in the freelance realm.
Check out these top 5 freelance skills trending in 2020 to equip yourself with the right tools to always stay ahead when it comes to making a good earning!
1) Social Media Management & PR
Handling an online presence for a company might sound like a stroll in a feed [pun-intended], but it is so much more than that.
Social media marketing used to be a subset of a greater niche known as marketing. However, with time the social media marketing industry has now become a niche in its own and has provided numerous employment opportunities across the globe. Many brands have an online presence spread across various social media websites, each with their own personalized algorithms that needs to be figured out before you can try to make a growing presence.
The PR industry has also changed its dynamics visibly and has made an impact online. Brands employ PR teams to manage their online reputation and their brand delivery. This is especially good because once online, the size of your brand plays very little role in determining your reach, your branding is everything!
2) Web Development
Web Development, including mobile apps, web apps and web designing, has always been a fruitful niche in the freelance community.
Website design and development have always enjoyed a special stance in the freelance community. In fact, many experts argue that website development and website design are the pillars that made the freelancing industry a widely recognized industry in its early days.
Many people employ freelance website designers and web app developers with an understanding of programming languages and CMSs. The work is pretty straightforward. You design their online presence and make it as accessible and elegant as possible while keeping the functionality to a maximum.
3) Internet Research & Data Entry
It includes a lot more to do with numbers than many might be comfortable with, but it’s also one of the most lucrative ones.
The premise here is simple: the internet is a place with answers for almost everything. This is exactly what makes the internet an extremely difficult place to navigate. The abundance of data can quickly intimidate the ones without the right tools and knowledge. This is where you as a freelancer come in.
Companies are willing to pay internet researchers and data entry operators to do the number-crunching and data-mining for them. The job particulars include product market research, reference material research, market survey, and competitor pitch analysis among other things.
4) Graphic Designing
Modern day marketing is all about what you have to show, literally. Graphic designers play an important role in telling a brand story.
Graphic designers are in huge demand! Especially now when everything is literally online. With the advancement of online business place, marketing comes down to how well you can show your product to a maximum number of people. Having a team of graphic designers on board is thus a necessity rather than an amenity.
If you know your way around a graphic designing tool, well you have a bright prospect ahead of you!
5) Content Writing
A good copy writing can do wonders for your online presence. This is why content writers are always an integral part of a digital marketing team.
The job of a content writer includes writing everything from those quirky social media captions, to writing how-to articles, manuals, and descriptive analytic studies like this one. However, the job itself is much more diverse than that.
Making a blog in 2020 is a piece of cake, which is why there is huge demand for professional, well-versed content writers who can write down the company’s intentions as best as possible for the audience to identify. A content writer essentially bridges the gap between the product and its consumer.
If you think you can write good compelling articles, manuals, how-to articles, and social media campaigns, well the rest assured. Because with so many business online someone is probably looking for you!